‘Club Paradise’ is Novaa’s dark playground on her debut single
After plenty of fruitful collaborations with producer MOGLII across many singles and EP’s, vocalist NOVAA has decided to take the plunge into production and bring her own whimsical take on indie pop to the world. Her first solo release ‘Club Paradise’ has been created from the ground up by Novaa herself, and in the process made her own genre that she’s christened “organic electronic”. The debut melds a swelling string section and wubby bass with her unique vocal timbre, creating an all encompassing cinematic experience.
Dark harmonies and dense hits of bass set the scene for the whole track, slowly building a sense of foreboding under Novaa‘s cryptic vocals. Her delivery is delicate and strong all at once, commanding the dramatic soundscape with a gentle touch. Layering the metaphor and imagery of the lyrics with the anthemic instrumental elevates the song’s whole story, guiding us to envision the beauty and temptation of her twisted ‘Club Paradise’.
From the dark electronica of the verses comes the warmth of the strings in the choruses, that build off the mood into soaring euphoria, and add another little touch of grandeur. She blends a twisted joy into the progressions of the song, inspiring trepidation in one chord and awe in the next. Her open vocalisations sound haunting next to the chorus’ only line, “Welcome to Club Paradise,” creating a sense of dread as she repeats it condemning us to join her.
For a debut, ‘Club Paradise’ proves that Novaa has one hell of a vision behind her and a fresh perspective on pop, infusing it with striking classical sensibility. This is just the first taste of an incoming album she’s been working on for over a year now, further blending the tactile world of orchestral composition with the modern twists of electronica. Hopefully we’ll be seeing that and her newly developed live show on Aussie shores after she wows crowds at SXSW, The Great Escape and Melt! festivals.
Novaa‘s debut single ‘Club Paradise’ is avaible across your downloading/streaming platforms of choice here.
Image by Shari Annabell Marks
WORDS BY HOLLY O’NEILL