One of the most empowering and thought provoking Australian songs of the year.
Kid Pharaoh has released his powerful new single British Museum.
The track continues his amazing discography and sonic legacy, as he reflects on his Egyptian heritage in the context of the Western world. His last single, Sand Monkey saw Kid Pharaoh depict his experiences and challenges as a Middle Eastern creative within the context of Australian culture. It’s heightened by its music video, which features comedian Akmal Saleh who provides guidance for the young and inspiring creative.
Now he turns to British Museum, an opportunity to reclaim his heritage and Egypt's stolen artefacts from London and return them home to Cairo. The track is a relentless, empowering and passionate cut that discusses colonialism, identity and the surrender of displaced artefacts in museums.
Kid Pharaoh comments, “The topic of Egyptian artefacts being held in countries such as England has always been a significant issue in the Egyptian community and became even more highlighted this year following the passing of the Queen.
"In the spirit of songs like ‘Sand Monkey’ and ‘Jesus Looks Like Me’, an issue of this scale that affected my community felt like a very Kid Pharaoh task to take on. It was crucial that the lyrics pulled no punches and put everything on the table, as well as making sure to weave in traditional Egyptian music throughout the heavy rap production to craft the perfect storm.”
The video was shot on location at the Chau Chak Wing Museum in Sydney and was self directed by Kid Pharaoh. The video is filmed alongside the largest collection of Egyptian artefacts in the Southern Hemisphere. Alongside the museum, he will also participate in consultation as a member of the Egyptian-Australian community in discussing cultural representation in the museum's future exhibits.
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"While the goal was always to film in a real museum, I highly doubted I would find one willing to take on a project that addresses the difficult issues that 'British Museum' does. The Chau Chak Wing Museum in Sydney allowed us complete freedom to film in their space and it was incredible to be able to film authentic Egyptian artefacts for a video of this scale.”