Nooky Launches 'We Are Warriors', A Platform Uplifting Indigenous Youth

Yuin artist, producer and radio host Nooky has launched an all-encompassing cultural movement and platform We Are Warriors, dedicated to empowering First Nations youth to succeed by connecting them with Indigenous role models.

We Are Warriors harnesses the power of Indigenous achievement across music, sport, fashion and other industries.

The platform is 18 months in the making, with Nooky having partnered with creative agency R/GA to design a first of its kind business model and brand.

It launched on Survival Day, January 26, with a series of video interviews, forthcoming workshops, a clothing line and a roadmap for the future of the organisation.

On the inception of We Are Warriors, Nooky said: “After experiencing racism as a kid, my Mum spoke to me three of the most powerful words I have ever heard – We Are Warriors.

"It instilled a fire inside of me, a sense of pride and this unimaginable desire to be successful and show the world that WE ARE WARRIORS. It gave me the push to defy all of the odds stacked against us.

"This journey has led me to launch a platform to highlight prolific Indigenous excellence across music, fashion, sports and everything in between; a celebration of Blak excellence to empower young people in our community. We deserve to be recognised, we deserve to be heard and we deserve to be celebrated.

"As people. As role models. As warriors."

Spearheading the launch are interviews with ambassadors and Indigenous trailblazers in their respective fields.

On the music front, it includes chats with Barkindji woman and Australian hip hop trailblazer Barkaa and Gomeroi rapper from Maroubra, Bidjigal Land Kobie Dee.

You can check out the We Are Warriors website HERE.

Words by Parry Tritsiniotis

LISTEN TO NEW MUSIC HERE

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